Founded by Toib Olarinde, the brand has a steady increasing number of followers and supporters and invites you to wear your patriotism for all to see.
Let’s see what the brand is about:
The brand is about expressing a new style of cool of diversity. The purpose of making this brand is to feature the heritage of our culture. We are proud to be from Nigeria; We are proud to be Nigerians. Growing up under a strict Nigerian household in the United States was not easy. We have overcome a lot of adversity for independence, creativity and freedom. I wanted this clothing line to represent the evaluation of Nigeria and what it means to “Be Cool”.
We want the world to see the impact Nigerian culture has on the world.
How you decided to go about being different:
This clothing line infuse two worlds into one – the originality and swag of the shirts are different from any other clothing line. We wanted the world to see the impact Nigerian culture has on the world.
Anything else you want people to know about the brand:
NITNC is not just a t-shirt line, it’s a movement.
www.nigerianisthenewcool.com
Instagram: NITNC